Danforth Campus Advertising And Marketing Policy

University-registered student organizations and departments are encouraged to publicize and promote their events, activities, and services to the university community through social media as well as traditional forms of advertising and promotion such as posters and flyers.  The following provisions are applicable to advertising and marketing materials disseminated to the university community as described below.


  1. All students, faculty and staff are expected to respect the materials posted by other organizations and individuals. Removing, posting, writing over, deleting, or erasing other active postings is not permitted and could subject an individual or organization to disciplinary action.
  2. All advertisements, promotions, or other materials disseminated to the university community or others advertising events, activities, or services being held on the Danforth Campus, including dissemination on social media or using other campus electronic and IT resources, must clearly state:
    • the registered student organization, department, or individual student or employee sponsoring the event or activity
    • the name, telephone number and/or email address of the point of contact; and
    • the title and date of the event, activity or service or the date of the posting
  3. All advertisements, promotions, or other materials disseminated to the university community or others, including dissemination on social media or using other campus electronic and IT resources, advertising off-campus events, activities, or services that are sponsored in whole or in part by the university, a School or Department, or a university-recognized student organization, must clearly state:
    • the registered student organization, department, or School sponsoring the event or activity
    • the name, telephone number and/or email address of the point of contact; and
    • the title and date of the event, activity, or service or the date of the posting
  4. Anonymous postings advertising events on or off campus without identification of a sponsoring registered student organization, department or university student or employee may be removed by the university.
  5. Prohibited Content
  6. The university’s name and logos are trademarks that belong to the university. Use of the university’s name and logos is overseen by University Marketing & Communications and governed by policies found here. University logos may not be used in advertising or promotional materials for events sponsored by student organizations without express written approval from University Marketing & Communications.
  7. The university has the right to remove any posted item.
  8. DUC Banners, Oak Walk Banners, Chalk Walls, DUC Tabling, Table Tents, Underpass Panels, and DUC Easels may be reserved by recognized student organizations or university departments through the Event Management online portal. Individuals, departments or groups may be subject to additional requirements applicable to each advertising space or service.
  9. Chalking
    • Recognized student organizations and university departments may seek permission from Event Management to chalk on designated sidewalks or on chalk walls in the Danforth University Center to advertise their events.
    • Chalking is not allowed on buildings, walls, trees, covered sidewalks or any other surface.
  10. Flyers and Posters
    • Posters, flyers and other notices (collectively, “flyers”) are permitted only on designated bulletin boards. Posters, flyers and other notices may not be posted on buildings, walls, doors, bathroom stalls, windows, trees, lampposts, sidewalks, fences, benches, or any other unapproved location.
    • Flyers advertising an event may be posted for a maximum of one week prior to the event.
    • Bulletin board space inside and outside of Mallinckrodt Center and the Danforth University Center, and outside of Ridgely Hall and in Bowles Plaza that is not otherwise designated for a particular department is available on a first-come, first-serve basis.
    • Unless otherwise permitted by the School or Department, a maximum of two flyers per bulletin board or kiosk is allowed. Each flyer should not exceed standard letter-size paper (8 ½ x 11 inches).
    • Removal or posting on top of other flyers promoting active or upcoming events is not allowed.
    • Only tacks and staples must be used to attach flyers to bulletin boards.
    • Bulletin boards open to the community and the general public will be cleared approximately once a week.
    • Violations of these policies will result in materials being removed by Facilities or other university officials without regard to content. Sponsoring organizations or individuals may be subjected to disciplinary action, including the cost of any necessary repairs, as well as cancellation of the events and revocation of posting and space reservation privileges.
    • Student Union organizations and individual Schools or Departments may have additional posting policies that are more restrictive than the policies set forth above. Individuals should contact Student Union or the School/Department for their full posting policies.

Updated: January 26, 2024